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The all-new BMW 3 Series Touring

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The BMW 5 Series.

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THE ALL-NEW BMW 1 SERIES

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Enjoy a complimentary day out at a National Trust place in our all-electric BMW i3.

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THE BMW 1 SERIES.

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COMPLIMENTARY TECHNOLOGY PACK.

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YOUR 68 PLATE BMW IS WAITING.

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The first-ever BMW i8 Roadster is here

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BMW Help: Recalls

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BECOME PART OF OUR FAMILY.

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BMW PRICE MATCH AND 24 HOUR COURTESY CAR GUARANTEE.

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The Big Event Is Now On

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Black Friday Sales Event

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The All New BMW X3 Launch

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Impress with the new BMW Shadow Edition

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Find out more about the new BMW X3

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Knights Recruitment Open Day - Friday 14th July.

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The BMW i3 extended range

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BMW At The Geneva International Motor Show

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BMW i8 Protonic Editions

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The New BMW 5 Series Touring, with M Performance Accessories.

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You Can Now Configure & Purchase Online

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Book A Value Service

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The New BMW 4 Series Range, Now Available To Order.

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Defying Physics at every turn. The all new BMW M2 Coupé arriving to Knights South Staffordshire BMW soon.

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Complaints Procedure

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Where Next?

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Where Next?

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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How to get connected with BMW Connected Drive.

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How can a BMW Genius help me?

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Your perfect BMW couldn't be closer

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Meet the team

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Jonathan Sharman

Head Of Business
  • Years in the industry 17
  • Department BMW
  • Hobbies Classic Car Restoration and Cooking.

Mark Bailey

General Sales Manager
  • Department BMW

Marshall Shipley

BMW Sales Manager
  • Years in the industry 11
  • Department BMW
  • Hobbies Football and eating.

Anthony Purcell

Transaction Manager
  • Years in the industry 10
  • Department BMW
  • Hobbies Golf, Squash, Walking & Reading.

Nathan Simms

Transaction Manager
  • Years in the industry 2
  • Department BMW

Karl Garrod

New BMW Senior sales executive
  • Years in the industry 19
  • Department BMW New
  • Hobbies Badminton, family holidays and cars.

Nacia Georgiou

BMW Sales Executive
  • Years in the industry 6
  • Department New BMW
  • Hobbies Walks with the dog.

Adrian Widdett

BMW Sales Executive
  • Years in the industry 6
  • Department Used BMW
  • Hobbies Football and Rugby.

Jason Owen

Used BMW Sales Executive
  • Years in the industry 20
  • Department Used BMW
  • Hobbies Mountain Biking.

Alexandra Butler

Sales Executive
  • Years in the industry 2
  • Department BMW Sales

Christian Harris

Service Manager
  • Years in the industry 11
  • Department Service
  • Hobbies Golf & Travelling.

Megan Tombs

Service Advisor
  • Years in the industry 2
  • Department Service
  • Hobbies Horses.

ANDREA GREEN

SERVICE ADVISOR
  • Years in the industry 29
  • Department Service
  • Hobbies Socialising.

Kirsty Holmes

Service Advisor
  • Years in the industry 2
  • Department Service

Francesca Reynolds

Apprentice Service Advisor
  • Years in the industry 1
  • Department Service
  • Hobbies Gym, Dog Walking & Socialising.

Lee Tuckett

Parts Manager
  • Years in the industry 23
  • Department Parts
  • Hobbies Walking, Football and Family.

Ian Parton

Parts Advisor
  • Years in the industry 37
  • Department Parts
  • Hobbies Northern Soul Music and Football.

Ashley Highland

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Football and Listening to music.

Dave Stubbs

Parts Advisor
  • Years in the industry 3
  • Department Parts
  • Hobbies Socialising.

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

Slow booking in process when dropping car off. Parts not ordered despite specific request.

Service

Service was faultless

Service

Courteous service/reasonable cost though no offer of courtesy car.

Service

As previously mentioned the staff created an environment that was relaxed,they were more than approachable.They were down to earth and more helpfull than any other bmw dealer I've experienced.

Service

I was quoted a price for tyres then a totally different higher amount was shown on the invoice with no explanation - just as well I checked it before paying ( the invoice is not very transparent)

Service

Top quality service really good and helpful staff

Service

Great service. Efficient, prompt, courteous and friendly

Service

Great service, always helpful

Service

Good customer service with a professional approach. Smart appearance of customer facing staff.

Service

The work on the car was completed on time and was ready for me to collect .

Service

See previous response.

Service

Car performance improved greatly

Service

Car was part washed and came out looking worse than it went in, other than that good

Service

Everybody was helpful and pleasant

Service

see above

Service

Totally satisfied, the car was booked in at the last minute and was completed on time with no fuss.

Service

There was a delay in my car being ready & there were scratches on the LHS of the vehicle upon collection. They will be polished out by Knights when my car is back in for warranty work on exhaust & infotainment screen.

Service

Quality of service.

Service

Friendly & courteous

Service

I assured them that I hadn't , the reply was that they were not there at the time and that I had to take up the matter with BMW warranty ??? I was told the depot manager couldn't help either ??? I asked for the service manager to call me . See below

Service

Competent, friendly staff.

Service

The technical problem was dealt with expertly

Service

Like being able to book a service online, good customer service.

Service

Was kept waiting far to long to drop off a key and pick it up again, probably around 20-25 mins each end

Service

Fair price and no indication of finding things wrong to squeeze money from customers. I asked for the next & previous buttons on the steering wheel to be made to work and this was not achieved (have never worked). Orange engine warning light sorted.

Service

Good and efficient............was reasonably priced

Service

Always kept up tp spread on my car when it is with them

Service

As I say in first question Plus Katy from customer service Keeps me updated on ongoing issues

Service

I could not find any fault at all, therefore 5 + Stars

Service

See answer to previous question.

Service

I asked twice about why my sat nav was not updating. The final answer was I have to download something and then install it- which I tried unsuccessfully to do. I then looked in the in car menu and it says auto updates until 07.2020- I am disappointed

Service

on this occasion again cannot question anything regarding my end of warranty check, MOT and service

Service

First class

Service

All explained well. Car cleaned as well.

Service

Could not collect my car on the date that was agreed at because the sales person I did my car deal with wasn't happy to her credit with the job the body shop had made of repairing a few scratches I had pointed out previously

Service

Dropped car off for service and collected at due time. All work completed and ready to go and cleaned too.

Service

Completed correctly and on time

Service

The reason is self explanatory

Service

quick resolution of my issue

Service

Advised by the BMW dealership in Hungerford my repair should of been covered on warranty. However, knights would not honour the warranty agreement and I was left with a £700 bill.

Service

Awful attitude

Service

friendly

Service

Yet again I did not receive a call to say that my vehicle was ready for collection. I had to call myself in the afternoon and ask if my car was ready and if the service had been completed without any issues?

Service

I was kept informed of everything, never had to chase anyone. A good buying experience

Sales

I have a good relationship with Knights Stafford, my wife and I have been buying cars from the team wince 2012.

Sales

Sales person kind and helpful. Very impressed with the way we were treated

Sales

Alex was brilliant, kept me updated even though I am hard to get hold of! Amazing customer service

Sales

We were dealt with efficiently and the sales executive understood our requirements

Sales

Senior salesperson, Karl, was very helpful, knowledgeable, efficient, friendly. Took the time to explain all the options and put effort into the handover process.

Sales

Your staff were very good, the showroom was always welcoming and every question I had was answered.

Sales

Because of Narcia I joked when asked if I had a preference of registration plate that I would like my initials on the end, she was unable to do so but managed to do them in reverse, this must have meant a lot of work for her and was much appreciated

Sales

Nascia went through everything thoroughly.